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SOPA DeathStar crippled; but still intact

Thank you for protecting Wikipedia. We’re not done yet~ Wikipedia

Wikipedia showed all of us the monumental power of using the Internet to illustrate a philosophical (and political) position in the face of tremendous pressure from big government.

By going dark for 24 hours, it sucked a vortex of users and media commentators into the implications of what SOPA actually means to Internet freedom.

While everyone does agree that online piracy is a serious issue and needs to be dealt with, the anti-piracy bill that was due to pass on Jan 24 with bipartisan support has too many loop holes to be effective.

The fact that the Government and large corporations wanted to mess with the innards of the domain registry to force sites like Google to shut down offenders offers the highest chance of abuse no matter how noble the goal.

It’s also interesting to see the massive cohesion of young Internet users and even the older generation in standing together on this point.

In a decade, where most citizens display apathy towards the political process and big government in general, the  SOPA-resistance illustrates that not all hope is lost.

The New York Times reported that more than 162 million people saw the site’s protest on Wednesday.  Further, over 12,000 commented on blogs announcing the blackout.

By all accounts, this was a “breathtaking majority” said Wikipedia.  The Internet is undoubtedly one of the United State’s pioneering technical achievements.  While not perfect, it is a field of innovation that is a powerhouse for small business growth.

This battleground echoes a real war taking place offline as the upcoming Presidential contest looms. Many consider it to be the most important election in American history signaling a tipping point between those who favor more government regulation versus those who do not.

This goes beyond party lines. Both parties display support and opposition in determining the final outcome and what happens with SOPA next.

The postponed bill had bipartisan support but its supporters now appear fragmented and indecisive. So Wikipedia is right, this is just one battle won; NOT the war.   Long live the resistance!

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Intranets: “Explore without being overwhelmed”

Website customers have become spoiled. What we mean by this relates to the aftermath of web 2.0 applications built by tech giants like Amazon and Pandora who have taken user functionality to unheard of proportions.

The ability to customize searches, wish lists and alter product screens according to your unique online behavior are key features of the web 2.0 revolution.

Users (or consumers) have become empowered by all these personalization features.  This is now influencing how Intranets are being constructed and deployed for your Small Business.

In the beginning Intranets were built to manage ‘transactions’ not ‘spoil’ users with targeted, customized feature sets. They were largely a verbose, technical platform with lots of power but were by no means user friendly.

But, in the last few years Intranets are gaining traction in Small Businesses as well as Enterprises. And, the reason for this is because they are becoming easier and more fun to use.

Sites like Delicious, an example of social bookmarking, are a huge influence in new Intranet design.  Delicious users become part of a collective social experience that makes them feel as if they belong to something bigger than themselves.    It’s highly addictive AND rewarding in many cases offering more value than a Google search.

You can save the bookmark for later and it’s retrievable from any web browser. You can literally save 1000s of them.   You can even explore other user bookmarks by searching for the way they have been tagged. This tagging system is also prominent in blogging systems such as WordPress.  Many small businesses have also learned to share content on Delicious because it aids SEO rankings with valuable backlinks – when done correctly!

Tagging helps define a broader revolution called the ‘semantic web’, which allows a user to learn from other others by sharing bookmarks and categorizing content.

And, this tagging/bookmarking system is now being copied inside powerful Intranet systems like SharePoint Server.   Essentially Intranets are becoming simpler and more fun to use in the same vein as WordPress and Delicious.

Explore without being overwhelmed,” said the Burton Group Catalyst.  This is effectively what Intranet developers are working hard to accomplish in the private domain for both Small Businesses and larger Enterprise systems.

In many cases these Intranets are free too, which makes the whole experience even more rewarding when a small company decides to unite staff in multiple locations under one private collaboration umbrella.

One final point: As SMBs embrace these new powerful intranets they can also track staff usage. This helps define new patterns of behavior, which may even give them some competitive advantage in the marketplace. Information, after all, is Power!

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Google hopes (+) – sized features will overtake Facebook & Twitter

Google recently added the (+) sign to its suite of products for both consumers and businesses in a bid to bury the failure of Google Buzz and create a platform to challenge Twitter and Facebook.

In fact, while Mark Zuckerburg may conclude the sole purpose of Google Plus is to overtake Facebook, Google begs to differ.

Google sees Plus, arguably, as a hybrid system that takes the best features out of both Facebook and Twitter to create something completely new.

And, if it’s right it may generate up to 400 million new users by year’s end. Currently Google Plus has attracted about 60 million sign-ups but there is some doubt as to how many of these are actively using all the features.

The Hangout feature is one of the areas Google Plus engineers are currently raving about.

This offers up 1-click video conversations with both customers and co-workers. The goal is face-to-face product feedback to mitigate rapid problem solving over video chat.

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Get some sleep: Continuous Data Protection (CDP)

One of the indirect benefits of using a remote hosting provider is the ability to tap into ancillary services like Continuous Data Protection (CDP) that safeguards your data using the latest backup & restore technologies.

Traditionally IT departments running their own on-premise solutions have considered backup and disaster recovery to be two separate functions often handled by two different departments. This may have meant using a tape-based backup or a disk-based replication method, respectively.

With the rising surge of interest in cloud-based hosting to mitigate complexity, cut down costs and streamline business operations, there has also been the blossoming of new CDP technologies, which aims to protect your mission-critical data.

CDP unifies the goal of managing both backup and disaster recovery in one technical swoop. For instance, WestHost offers CDP as part of their preferred and business plans.

CDP allows rapid restoration of data in the face of some unplanned event or downtime.   While the technology is not exactly new it is becoming increasingly sophisticated and powerful, allowing hosting companies to offer this service to smaller SMBs, as well as larger enterprises, at much lower costs.

“Technologies such as compression and deduplication can decrease data traffic and significantly reduce bandwidth requirements and overall costs,” said eWeek.

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What Type of Web Hosting is Best for Me?

In today’s market, a business of any size needs a website. Often, it is cheaper to outsource the hosting of that website to a third party rather than trying to do it in house. However, when determining the best hosting solution, price should not be the main factor because businesses have different needs which require different hosting solutions. The best option for you depends on the functionality that your site requires both now and in the future. Here is some information that will help you determine which solution is best for your organization, as well as things to keep in mind as your site evolves.

Before selecting a web hosting package, you must first identify what you need your website to do. The purpose of any website is to incentivize the reader to take some course of action. What course of action do you want them to take? What message do you wish to send? How are you going to send that message? The answers to these questions determine the amount of bandwidth you need, the website availability you require, and the peripheral services you must include (such as video hosting services). Once you know these things, you can then make an educated decision on what web hosting package to purchase.

Types of Web Hosting
Free Hosting has its limits. It is free because the host makes money in some other way—usually by filling your site with exterior advertisements or pushing you to buy more services. You are unlikely to look very legitimate to your customers under a free plan. Additionally, free plans seldom provide enough resources to handle more than a few visitors at a time. Personal blogs often utilize this if they have a small audience and publish occasionally.

Shared Hosting is the most common and cost-effective means to get your website up and running. Shared hosting plans can cost less than $10 per month for enough space and bandwidth to put up a modest eCommerce or informational site. In a shared plan, your site shares space with other websites on the same server. Because of the number of connections to the web each server has, your site can still be accessed by many users simultaneously even though other users are accessing other sites on the same server. Many small eCommerce sites and blogs  utilize shared hosting because its affordable and easy to manage.

Dedicated Hosting enables customers to utilize an entire server without competing for resources. Most web hosts will give you an option between managed and unmanaged dedicated hosting. In unmanaged hosting, you are granted root access to the server and are expected to maintain it yourself. This gives you more control over the server but requires more in-house expertise. In managed hosting, the host retains similar control over the server that they would have under shared hosting. While you will pay more for managed hosting, you will enjoy the benefits of not having to worry about standard server maintenance. Dedicated hosting—whether managed or not—is best when your site experiences a lot of traffic. Large eCommerce sites, high-volume informational sites, or small data streaming sites will all require a dedicated servers for optimal performance.

Cloud Hosting provides many of the same benefits and resources of dedicated hosting without a single point of failure since your site is not relying upon one server. This method is similar to diversifying your stock portfolio. If one of the servers has a problem, your site is still operative. This feature is known as failover or cloud hosting redundancy. Cloud hosting protects you and keeps your costs low ($50 per month, for example). Cloud hosting relies on virtual server technology that can access the resources of multiple servers. Each virtual server is designed to meet the needs of your website. Because of this, cloud hosting gives you more resources and flexibility than are possible with shared hosting. Large eCommerce sites, high-volume informational sites, and data streaming sites are all possible with cloud hosting. In fact, cloud hosted sites are often preferred over dedicated hosting because of the flexibility and fail over capabilities.

The term co-location in web hosting refers to a fully managed datacenter where businesses that own their own hardware can store it. Co-located servers are completely unmanaged by the web host. All the web host provides is security, alternate power sources, and climate control. All other server maintenance is carried out by the company that owns the co-located servers. Read More »

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Blogging Tips for Beginners Part 4 | Dedicated Web Hosting

Let’s say that you have a larger website that will get a lot of traffic. Sharing a server with other websites may not be the best approach for you—you may need your own dedicated server. In our last post, we mentioned how shared hosting is typically the best choice for a small venture. However, if you are operating a more demanding website that handles heavy traffic, video streaming, or excessive data transfer you may need your own server.

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eCommerce Web Hosting Guide

What do Circuit City, Hollywood Video, and Borders have in common? All of them lost their market share to direct competitors that successfully employed an online storefront, or eCommerce: Best Buy, Blockbuster, and Barnes & Noble. Clearly, the capability to sell your product online is essential. It lowers your overhead costs and provides greater convenience for your customer.

Regardless of how small your business may be or what your product or service your business offers, taking advantage of the Internet and eCommerce can help your business grow and increase profit. However, eCommerce is highly competitive and there are plenty of businesses that flounder instead of flourish because they disregard the fundamental building blocks of creating and maintaining an eCommerce website. So before you build your online storefront take careful consideration of the essential elements of eCommerce:

  • Make a name for yourself. The right domain name gives your business an identity that is easy to remember and stands out in a competitive crowd.
  • Find the right host. Location is everything for a brick-and-mortar store and likewise an online storefront needs a reputable Web host to house the site for success.
  • Be attractive. The design for your website needs to be easy to navigate for customers. There are some basic guidelines that can make your site both easy on the eyes and easy to use.
  • Showcase trust. Customers will only provide private information including credit card information and phone numbers when a site is secure and appears legitimate. Make sure your site is secure and customers feel comfortable.
  • Make payment as easy as possible. It is best to provide customers with a variety of payment methods including accepting credit cards, debit cards, and utilizing PayPal. Be sure you have the reliability and ability to process each payment.

Covering your bases with eCommerce is far too important to skip any steps. This guide is a simple outline that will give your business the basics necessary to make it big.

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Blogging Tips for Beginners: Part 3 | Intro to Shared Web Hosting

Blogging Tips for Beginners - Intro to Shared Web Hosting
Now that you’ve registered your domain name and have a web hosting company in mind, selecting the right type of web hosting for your domain is up next. There are multiple types of hosting, but for beginning bloggers shared web hosting is recommended:

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Small Business Web Hosting Solutions

Small Business Website hosting solutions

So, you want to run a small business in the age of web commerce and need a website but have no experience in managing one. If you try to do it yourself, putting an effective website online poses a very high and costly logistical challenge to your business. Even after you get your site designed, you still need a server (or two), high bandwidth connection to the Internet, and a website administrator to manage the hardware. As a small business, you probably cannot afford to take this in-house—you need a web hosting company. Finding a good web hosting company is absolutely essential for your success and should be a top priority.

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Blogging Tips for Beginners: Part 2 | Domain Name Hosting

Blogging Tips for Beginners

Once you have registered your domain name and before you begin blogging, you are going to need a place to post. Enter web hosting.

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