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What is the xxx domain name?

The xxx domain name has been created to show that certain websites are for adults only.

With .xxx web addresses you can see from the moment a website appears in the search results that the content of that website is going to be explicit in one way or another.

The web address acts as a green light for people who are actively seeking adult content and a huge red light/stop sign for anyone who comes across the content by mistake.


The xxx domain and non x-rated sites

Westhost does not sell .xxx domains to the adult services industry. It does, however, sell .xxx domains outside of the X-rated sector. Here’s why...

Even if your business and your personal life are a million times removed from the adult and X-rated industries, you should still be aware of the .xxx domain.

Some seemingly innocuous words have different meanings in the adult industry. The names of some fruits for example are used frequently in explicit businesses. The names of X-rated sites can often come confusingly close to the names of everyday businesses, as a result.

If there’s ever been any misunderstanding surrounding your business name you might want to consider registering your own non-resolving web address to prevent your customers finding a totally different business when they search for you.

What’s a non resolving domain?

Everything on the Internet happens in code. So web addresses are just the front end of the World Wide Web. Behind the scenes computers use IP addresses. Domain Name Resolution happens when a domain name is converted to an IP address and the application you are using connects to that IP address to allow you to carry out the task you originally intended to do - like browsing social media or doing a spot of online shopping.

A non resolving domain is a web address that doesn’t take you anywhere. Anyone who tries to click on a non resolving domain name will simply get an error message along the lines of ‘unknown host’.