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Category Archives: News

E-commerce sales booming for SMBs but so are the technical challenges!

E-commerce on cheap, affordable hosting platforms is taking off in a big way in the United States with a recent Oracle white paper declaring substantial year-over-year improvements in 2011 over 2010 results. What is even more promising, are the technical improvements in the buying experience as well as further enhancements to e-commerce channels that are [...]
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Cyber Threat level high: Pay Attention says IBM!

A recent infographic released by IBM indicates that 96% of cyber-attacks could have been prevented in seconds by taking some basic precautionary steps and complying with secure computing practices. It also warned that 33% of cyber attacks involved phishing, malware or viruses occur in the amount of time it takes to make a cup of [...]
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90% of websites still not optimized for mobile. Will HTML5 change this?

Less than 10% of websites hosted today on professional hosting platforms are optimized for mobile devices said Mozilla CEO Gary Kovacs at CTIA.  He also admitted that web browser manufacturers had been slow in adapting their technology to Smartphones. However, he said a bigger issue and pivot point for the industry was the emergence of [...]
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How Lastminute.com increased website clickthroughs by 700%

Don’t you ever wish you could centralize web analytics data rather than using separate systems for your website or paid advertising? So did the famous booking site, Lastminute.com who wanted to use online data to make more informed decisions rather than relying on intuition. “We really needed to understand what made some customers make a [...]
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New survey shows SMBs benefit from greater security on cloud platforms

52% of SMBs using the cloud say cloud services enable them to add new products and services quickly and securely on professional hosting platforms. This statistic comes out of a recent Microsoft survey conducted via Comscore for companies that deploy between 100 and 250 personal computers in-house. The broad conclusions drawn by Microsoft and Comscore [...]
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The “Facebook Effect” drives online purchasing for major online brands. You Too?

A recent Forrester Research report concludes that 96 out of the 100 top advertisers currently use Facebook to promote their business or their clients’ business. Roughly 66% of US online adults visit Facebook on a monthly basis, with an unknown quantity then accessing company websites on professional hosting packages via posted content or directly from [...]
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SlideShare’s content marketing strategy pays off for small business websites!

In the last several years,  interruption advertising has been ‘interrupted’ by a new more elegant way to reach customers called content marketing. And, one of the leaders in this field is SlideShare, which has just been acquired by LinkedIn. SlideShare has made a name for itself by offering an online hub to share presentations, documents [...]
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Is Forbes right? Will Google Plus remain a niche community?

‘Simply put, Google Plus is a niche community, and it feels like it’s always going to remain that way.” ~ Paul Tassi, Forbes Magazine. Well, the knives are out for the Google Plus as it plugs away at Facebook’s social networking lead. In recent weeks the tech behemoth has revamped it’s fledgling “+”, quite unexpectedly, [...]
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Google Apps Gaining Critical Mass. Is The Enterprise Market Next?

New data is emerging that Google Apps may be on the verge of breaking the $1 billion mark in annual revenue. The evidence is circumstantial collected by Backupify a Google ISV, who surveyed 8000 Google App domains representing nearly a million users. Interestingly, at least half the user base appears to be small business orientated [...]
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Final Cut Pro X: Is video editing becoming “flat” or simply more interesting?

A wise man called Thomas Friedman remarked in a recent book that the world is flat, signaling the rise of the common man in  challenging industry professionals in areas such as web design, writing,  and video editing. It’s the last area mentioned above which seems to be getting an extra push from Apple, as it  [...]
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